Drop Off Your Drycleaning And Never Worry Again
Contact
| Barry Gershenson |
| Phone: |
310.472.5507 |
| Fax: |
866.574.3093 |
June 2, 2005
Drop Off Your Drycleaning And Never Worry
Again
Leading Cleaners Internationale offers the only "safe
cleaning guarantee" in the world
New York, NY (June 2) -- Leading Cleaners Internationale (LCI),
the most elite group of drycleaners in the world, has created an
entirely new service category -- "Couture Cleaning" -- within
the drycleaning industry. And it comes with the world's only "Safe
Cleaning Guarantee".
Most consumers have a certain amount of trepidation when
dropping off their clothing at "the cleaners". Men complain about
cracked and missing buttons on their shirts, and poor pressing of
their suits and trousers; women agonize over the care of their silk
blouses and poor stain removal; and both men and women are tired of
unknowledgeable and indifferent customer service.
Mention the word "drycleaning" at a party and someone always
steps up with a horror story about ruined trims, pathetic pressing,
broken zippers, loss of body, stiff linens, and whites that turn
dingy and gray.
"Consumers may spend $1,000 on an outfit and are terrified about
entrusting it to a drycleaner," says Barry Gershenson, Executive
Coordinator of LCI. "We have a huge emotional investment in our
clothing, especially when buying for work or special occasions. And
we get a terrible, sinking feeling when the garment comes back
smelling of "drycleaning solvent," when the garment comes back with
a stain and no truthful or reasonable explanation, or when the
garment comes back poorly pressed," continues Gershenson.
"Unfortunately, we've grown accustomed to poor drycleaning. Only
now, we no longer have to compromise. That's because all LCI
Certified Couture Cleaners® stand behind their work
product, without exception," explains Gershenson.
"LCI Certified Couture Cleaners® could offer an
exhausting list of what they
guarantee and how they do it. But it's much easier to say that
LCI Certified Couture Cleaners® guarantee the safe
cleaning of your garments, that you'll never be left
adrift if a problem does arise, and you'll never be
bounced to the retailer or the manufacturer," concludes
Gershenson.
LCI Certified Couture Cleaners® are ready to serve
you in Atlanta, Bakersfield, Chicago, Hackensack, Long Island, Los
Angeles, New Orleans, New York City, Orange County, San Diego, San
Francisco, Scottsdale, Toronto and Melbourne, Australia. Everyone
can benefit because all affiliates offer shipping services.
About Leading Cleaners Internationale
Leading Cleaners Internationale (LCI) is a
membership-by-accreditation organization that sets the world-wide
standard for specialized drycleaning services. LCI has a membership
comprised of some of the nation's most respected and critically
acclaimed drycleaners who have chosen to specialize within the high
fashion end of the drycleaning industry.
Membership in LCI is based on a rigorous, third party evaluation
of a members' quality standards, and a comprehensive, on-going
review of a members' work product.
For additional information about LCI, Couture Cleaning, and our
Safe Cleaning Guarantee, visit leadingcleaners.com or call Barry
Gershenson at 310.472.5507.