Many cleaners market themselves as true quality
cleaners. They tout their credentials verbally and through glitzy
marketing materials such as brochures, newsletters and
websites. All in the hope that you'll be taken in by the
"sizzle". Unfortunately, true quality cleaning is not about the
"sizzle". It's about the "steak"!
One way you can determine whether a cleaner focuses on the
"steak" or the "sizzle" by asking this question: Do they have the
courage and confidence to stand behind their work - without
exception? Do they have the skills and experience to match their
hype? Do they walk their talk?
Specifically, do they offer a Safe Cleaning Guarantee on every
garment they clean? And if not, why not?
Here's some background ...
You see, most potential problems are predictable. In this
regard, I'm not talking about cleaners who automatically
characterize every garment with an unusual combination of fabrics,
unusual texture, special trim or special embellishment as a risk.
I'm talking about the rare case only. In such a case, a true
quality cleaner will always advise you of your options and the
risks associated with each option before processing the garment.
This way you can make an informed decision.
Sometimes, however, a garment will fail to withstand routine and
accepted processing. It happens. Retailers don't sell you these
garments because they are indifferent. They are usually as
surprised as the cleaner when an item that was supposed to have
gone through rigorous testing procedures proves to be
unserviceable. (There are many technical reasons why this can
happen and they are beyond the scope of this post.)
In the rare case that an unforseen problem arises with an
unserviceable garment, a true quality cleaner will never ask you to
go back to the retailer or manufacturer and handle the matter
yourself.
A true quality cleaner will go to bat for you and serve as your
advocate. He'll explain the problem to the retailer, the
manufacturer or both, and seek a replacement or restitution. Even
if the retailer or manufacturer declines to accommodate their
request, a true quality cleaner stand behind you - the client - and
settle the matter with you directly.
Will YOUR cleaner stand behind YOU?
How can I help you?