Fedex and UPS are in the business of processing and
delivering envelopes and parcels. Ordinary cleaners are in the
business of processing and delivering garments.
They sort your garments into lights and darks. Load them into a
dry cleaning machine or washer. Steam them out or press them by
machine. And stuff them into a poly bag. They're in by 9:00 and out
by 5:00; picked up on day 1 and delivered on day 3.
The more the merrier; the faster the better.
At ordinary cleaners, all garments are equal and
interchangeable. A suit is a suit is a suit. A blouse is a blouse
is a blouse. They wouldn't know the difference between Attolini and
Abercrombie, between Kabbaz and Calvin Klein, between Lagerfelt and
Land's End, between Oxxford and Old Navy, or between Hermes and
Hilfiger.
They probably think Attolini is a brand of microwave pizza,
Kabbaz is an Eastern European sausage, Oxxford is a community
college in California, Lagerfelt is a new micro beer, and Hermes is
a contagious social disease.
So why would you entrust your fine bespoke, made-to-measure,
designer, high fashion, specialty and couture garments to an
ordinary cleaner who regards all garments as equal and
interchangeable?
How can I help you?