About 6 months ago I
riffed about the destructive nature of machine pressing
that's standard at ordinary dry cleaners.
Fact is, I'm convinced that most dry cleaners are not even aware
of the fact that their machine pressing is literally destroying
their customer's garments right under their noses.
You've probably seen it all: shine; seam, flap and button
impressions; moire-like press pad impressions; double creases;
wrinkled seams and linings; and other "crimes of fashion."
Every now and again, I come across a garment that stands head
and shoulders above all others in terms of their destructive
pressing.
One such example is this two piece Gianfranco Ferre cotton and
silk two piece suit. I can only speculate that it was pressed on a
hothead press at at least 80 psi. Quite simply, an outrage!
The instructions from our client was clear: "Please save my
suit." The following before and after photos reflect the
transformation ...
BEFORE
AFTER
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